Typography is an important part of every design and plays a significant role in how your website is perceived by users and search engines. The typeface you choose can help you express your brand’s narrative better or send the wrong message. Factors that you need to consider include readability, legibility, and adherence to web standards.
What most people don’t realize is that proper typography can make a significant difference in the conversion rates of your marketing and advertising campaigns. This is because typography helps create a better experience for the customer by increasing the appeal of your product, improving readability, and making communications with customers easier to engage with.
Before we start, How To Choose The Right Font For User Interface Design?
What makes a font “professional”?
Before choosing the perfect font for your website, it’s important to note that there is no single best font. The most popular fonts change and adapt over time, so the font you choose today may not be the best one next year. That said, there are a few criteria that the best fonts for websites cover.
Readability
Most designers will list font aesthetics as their first concern when defining a UI font — but that’s short-sighted of them. While it is true that having a good aesthetic is important, the first and foremost concern should be the readability of your typeface. It should be really easy to read at any size, even if it means giving up some prettiness points in the process.
Baseline
The baseline is the visual line that every line of the text rests on. When the font size changes, it is the baseline that remains unchanged. This is how you can use the baseline to lay out your page and design in general.
Letter spacing
Letter spacing is an important aspect of typography that involves adjusting the space between each character. Letter spacing is essential as it conveys design style, and so it should be done properly. In typography, the appropriate letter spacing helps you create a visually appealing experience for your user.
Top 5 Best UI Fonts
Inter
Inter Fonts are the most popular trend in web design. It’s modern, it’s clean and lean. Your visitors will immediately like your new website. Give them the experience they want, give them Inter Fonts!
Inter is a true all-rounder, designed with the facets of human cognition in mind. It’s highly legible at small sizes, but also retains its clarity at text sizes. It can be used for any language or writing system and works well across scripts and language systems. Inter features easily distinguished x-heights and delicate curves that help you avoid awkward letter combinations. Several OpenType features are provided as well, like contextual additional that adjust punctuation depending on the shape of nearby glyphs, slashed zero for when you need to disambiguate “0” from “o”, tabular numbers, etc. Inter handily works across scripts and language systems, making it the first choice for multilingual typesetting. Its highly legible design is also well suited to long text passages at small sizes.
Designers: Rasmus Andersson
Number of Styles: 18
Font Source: Google Fonts
Real-Life Example: UIHUT, Timo, Postaside, Dona
Sora
Sora is a font family commissioned by Soramitsu for the Sora decentralized autonomous economy focused on empowering projects that benefit society. Soramitsu is a Japanese technology company specializing in blockchain development and is well-known for creating the first central bank digital currency.
Sora typeface was designed for User interfaces and has a chunky, almost handwritten appearance that works beautifully at small sizes. Sora’s hand-crafted appearance lends itself to interfaces and displays where we consider clarity and readability more important than fidelity to the physical world.
Designers: Jonathan Barnbrook, Julián Moncada
Number of Styles: 16
Font Source: Google Fonts
Real-Life Example: thequack
Open Sans
The Open Sans family of typefaces is a sans serif typeface designed by Steve Matteson, Type Director of Ascender Corp. This family of fonts comes in six styles: regular, italic, bold and italic, and bold italic. The Open Sans font family is a sans serif typeface designed by Steve Matteson, Type Director of Ascender Corp. Open Sans was designed with upright stress and open forms. This font was optimized for print, web, and mobile interfaces, and has excellent legibility characteristics in its letterforms.
In March 2021, the open sans font family has been updated to a variable font family and it also includes Hebrew.
Designers: Steve Matteson
Number of Styles: 10
Font Source: Google Fonts
Real-Life Example: Betterway
Epilogue
The Epilogue is a contemporary sans serif typeface with a weight axis, developed from a custom-cut stencil pattern. A carefully considered approach to both form and function, the design features regular terminals on stems and strokes. It features a wide range of weights and is designed for setting text that needs to be legible at small sizes such as captions or logotypes.
The Epilogue project is led by Tyler Finck — a type designer running Etcetera Type Co in Ithaca, New York, USA.
Designers: Tyler Finck
Number of Styles: 18
Font Source: Google Fonts
Real-Life Example: Zerocircle
Rubik
Rubik is a geometric sans-serif typeface designed by Philipp Hubert and Sebastian Fischer of Hubert&Fischer, a design studio based in Berlin and New York. The typeface was commissioned by Google for use in a Rubik’s Cube exhibition, hence the name Rubik, inspired by the object it was created for. The design features a stout ratio with rounded corners and low stroke contrast. This particular version of the typeface is open-source and available for free on Google Fonts.
Designers: Tyler Finck
Number of Styles: 14
Font Source: Google Fonts
Real-Life Example: shorelight
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